Easton's Engaging Gateways / by Ryan Newman


Orignally from CIMA’s May Newsletter

“Collaborating with Kolar Design and Corna Kokosing, together we created an engaging gateway for Easton Town Center. This 1.8-million-sq.-ft. premier shopping, dining and entertainment destination is quite literally changing the retail landscape in central Ohio. Hosting numerous trendsetting retailers and eateries, Easton upholds their prestige by providing interactive experiences for their shoppers with live music, exhibits, events and dynamic digital content. Building a unique brand experience demands innovative design solutions.

With the need for a programmable RGB LED spectacular, Kolar Design trusted Cima with the task. Immediately following the briefing our lighting expert, Jack Tusman, was energized by the challenge and got to work prototyping. He developed a system utilizing Phillips Color Kinetics and mapped each module to maximize the overall impact on the curved 34' entry wall.

Corna Kokosing's project engineer said "It was a challenge to make sure these letters and their power supplies were watertight on an open wall with exposed areas. I've never seen an installation with so many electrical parts. Jack's patience and dedication to the project were essential to solving this problem." 

We made it easy for Easton to connect with their community by creating various animated programs to highlight holidays, promotions and special events. We then taught their team how to create and program their own shows, ultimately increasing the value and versatility of the new entryway element. “